Daniel Baldwin is a principal product and design leader helping founders and premium consumer teams build sharper products, systems, and launch experiences shaped by culture, taste, and emerging technology. At Vogue and Condé Nast, he led design across commerce, storytelling, community, tooling, global brand identity, and large-scale audience experiences including the Met Gala and Vogue World. His broader work spans GQ, SoundCloud, Pitchfork, and Good Hands, the music-focused design studio he co-founded. Today, he partners on strategy, prototyping, AI-native workflows, product direction, and launch execution while building with teams including emcee and Vaulted and developing Crated as an independent product lab for music, collecting, memory, and discovery. His edge is translating cultural signal into products, positioning, and commerce experiences that feel editorial, intuitive, and alive.

emcee

Product direction and interface systems for emcee, a creator commerce platform helping stylists, tastemakers, and cultural operators turn influence into owned retail experiences.

  • Creator economics
  • Product design
  • AI workflows
emcee product screenshots
Vaulted

Product design and visual language for Vaulted, a peer-to-peer luxury rental marketplace for high-end fashion access, trusted lending, and AI-assisted listings.

  • 0→1 product design
  • Visual language
  • Marketplace systems
Vaulted product screenshots

Case studies and portfolio
available upon request.